Post by account_disabled on Mar 6, 2024 9:03:29 GMT 1
The of the tool. If youd rather see vs. read the details this format might be for you Slideshares embedding is having issues today but you can find the presentation on their site. And for those of you who prefer video we made a short minute demo of the tool in that format too Of course theres a ton of nuance and complexity in a product like this and given Mozs dedication to transparency you can find all of that detail in the more thorough explanation below. Keyword Explorers metrics KWEs metrics are among the biggest datadriven advances weve made here at Moz and a ton of credit for that goes to Dr.
Pete Meyers and Mr. Russ Jones. Together these two have crafted something Greece Mobile Number List extraordinary unique metrics that weve always needed for SEObased keyword research but never had before. Those include Keyword volume ranges Nearly every keyword research tool available uses a single source for volume data Google AdWords Keyword Planner. We all know from studying it that the number AdWords provides is considerably off from reality and last year Mozs Russ Jones was able to quantify those discrepancies in his blog post Keyword Planners Dirty Secrets.
Since we know that Googles numbers dont actually have precision but do indicate a bucket we realized we could create ranges for volume and be significantly more accurate more of the time. But thats not all... data here at Moz purchased through a thirdparty we do NOT collect or use any of our own user data via for example the MozBar that we were able to employ in our new volume ranges. Using sampling trend data and the number of searchers and searches for a given keyword from the clickstream combined with AdWords volume data we produced a volume range that in our research showed accuracy with the true impression counts Google AdWords would report for a keyword whose ad showed.
Pete Meyers and Mr. Russ Jones. Together these two have crafted something Greece Mobile Number List extraordinary unique metrics that weve always needed for SEObased keyword research but never had before. Those include Keyword volume ranges Nearly every keyword research tool available uses a single source for volume data Google AdWords Keyword Planner. We all know from studying it that the number AdWords provides is considerably off from reality and last year Mozs Russ Jones was able to quantify those discrepancies in his blog post Keyword Planners Dirty Secrets.
Since we know that Googles numbers dont actually have precision but do indicate a bucket we realized we could create ranges for volume and be significantly more accurate more of the time. But thats not all... data here at Moz purchased through a thirdparty we do NOT collect or use any of our own user data via for example the MozBar that we were able to employ in our new volume ranges. Using sampling trend data and the number of searchers and searches for a given keyword from the clickstream combined with AdWords volume data we produced a volume range that in our research showed accuracy with the true impression counts Google AdWords would report for a keyword whose ad showed.